New Brewery
Good news is certainly cherished in these seemingly perilous times, particularly when it comes to the beer industry. Thus I broke out in song and dance the other day as I read some encouraging news from Orange County, California at the relative success of a neophyte brewery (11month old), The Bruery, named after founder/owner, Patrick Rue.
I would suggest to all Thank Heaven for Beer readers to keep your eye on this new venture, as I believe it may be headed for success. Here’s why.
In the brewing business–actually any business–the market is flooded with a proliferation rehashed themes. Namely, I am thinking of beer style and presentation, and I am predominantly narrowing my thoughts to the American Beer Industry. Just about every new microbrewery that pops up finds it necessary to put out the same style of beer as every other company out there, and present in the typical manner. Of course I realize that there are limited number of styles, but really…does EVERY new brewery have to highlight it’s IPA? Those breweries that succeed more than the rest are those that break away from the trend and create their own market.
I think The Bruery may posses this progressive thinking. It could possibly be that Patrick Rue just brews the beer he loves. Either way, this Bruery’s line-up looks deliciously different. Old style brewing and packaging with innovative ingredients should land Rue on the map. Their brews are as follows:
Orchard White: Unfiltered, bottle conditioned Belgian-style witbier
Black Orchard: Unfiltered, bottle conditioned Belgian-style black wheat beer
Saison Rue: Unfiltered, bottle conditioned, Belgian/French-style farmhouse ale
Saison De Lente: A light blonde, hoppy Saison
Trade Winds Tripel: Belgian-style Golden Ale with a Southeast Asian twist
Autumn Maple: Brewed with 17 lbs. of yams per barrel–Bruery’s take on pumpkin ale
Partridge in a pear tree: Belgian-style Dark Strong Ale, brewed with our brewery-made dark candy sugar
Batch No. 1 Levuds: Pepper-like spiciness and fruit forward flavors of pear and apricot.
Please take a little time to go the The Bruery’s Website and explore this start-up brewery in detail, and/or stop by Patrick Rue’s BLOG to show support. If you live in California you should make a trip to the brewery and buy a few bottles.
Cheers!
Sounds like a Belgian beer specialist. I’m going to be visiting when I move fo sho
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Yeah, I’d be willing to try some of those any time! Its good to see new ideas out on the market and I wish them success. I bet everyone focuses on their IPAs because there is such an IPA craze – each trying to out-IPA the next.
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I hope the Bruery stops by and sends us some samples!
“trying to out-IPA the next” haha…that should go down in a beer glossary somewhere. I guess I am somewhat guilty…brewed some Imperial IPA a month ago….
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IPA… I love me some IPA, however the style has come to represent the epitome of what constitutes good beer in some people’s minds. To limit oneself to IPA/PA, is to shortchange yourself of the plethora of good beers of many differing styles. I tend to notice the hop-head is more prevalent here in the NW than back home in Texas, so it might be something of a regional thing.
And I still like a good IPA, but an IPA that doesn’t have balance is just another beer worthy of the sink. When I read about trying to out-IPA the next, it brings to mind more and more hop bitterness, flavor and aroma… to the detriment of the malt backbone. Tsk… tsk.
If I can find their brews up here, I will most certainly give them a try. I love me some Belgian-inspired beer too.
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I like the sounds of those, except the pumpkin ale; just don’t like them. I will definitely keep my eye out for them.
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I’m a big fan of Belgian beers for sure.
@Mike…I am not a fan of pumkin ales…but I have never tried Swwet potato ale. I’m anxious to give it a try.
@ Tex…IPA’s actually helped rope me into better beer years ago. I too love their crisp flavor. Their abundance has helped me sharpen my tongue for determining a good one. I hear you on balance. Too much hop and not enough body makes for one watery beer!
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Mike, I think that Punk by DFH is actually a nice version of what a pumpkin ale can be.
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Speaking of IPA…I had one of the best i’ve had in a long time last night…review coming soon!
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