I was watching something a while back.  I think it was a movie but can’t remember which one.  That’s not important.  What is important is the heinous event that I saw on this movie.  So, I’m watching people hang out, drinking Budweiser.  This is already bad enough… but money talks and the the big breweries get their ad placements and endorsements everywhere because of the dolla (holla if you hear me!).  I can let that slide because they are being good capitalists, even if it is almost a monopoly in the market.

Like I said, I’m watching these people hang out and get their Budweisers to drink.  What happened next is what I found irritating.  Budweiser is building the perception (through their product placement) that drinking and hanging out equals fun.  Fair enough, I think that myself.  But then I saw it.  I saw a bottle opener being used on the Budweiser twist off cap.  Coincidence?  Maybe.  A bad representation?  Definitely. Am I being petty?  Most assuredly.  Yet, some nagging feeling makes me feel justified in my pettiness.  Most people watching the movie see someone taking off a cap and drinking a beer.  I see the bottle opener opening a twist cap and the message, “Look at this fancy beer.  It requires a bottle opener. It’s just as good as those other beers you drink, fancy pants.”  Was that the intention?  Is it subliminal to most people?  I don’t know.  What I do know is that I found it annoying.  Then again, perception is everything…and that’s my point.

Am I insane for thinking this?  What are your thoughts?